Worldata Price Index
November 2006 vs. November 2007

  Note: All prices are for Postal files, except where noted Email.

The triple bar in each category allows you to compare November 2005 and 2006 list prices to November 2007 prices, as stated in SRDS/MIN listings. Permission-Based Email Business-to-Business is the highest priced category, with a November 2007 straight average price of $275/M, a decrease of $2/M over last year. Newsletters is the second highest priced category, with a November 2007 straight average price of $178/M, remaining flat from last year. Permission-Based Email Business-to-Consumers is the third highest priced category, with a November 2007 straight average price of $161/M, a decrease of $6/M over last year. The Donors category continues to display the lowest overall price of $82/M, an increase of $1/M over last year.

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List Price Index: Summer 2007 | Straight Average PPM
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